The History of Advertising

Hello people!

Guess this web 2.0 thing doesn't need too much time to recharge. A couple of days after Xmas and here we are back on the saddle, doing what we do best, spread information.

I'm going to let you enjoy a cool infograph made by the nice folks over @Infolinks that takes us through the history of advertising, from its humble beginning and reaching out to more modern times, like, for instance the Old Spice campaign that made Isaiah Mustafa a very known guy on the interwebs and not only.

So, ladies and gents, I'll let you savour the latest informational graphic I found.

via Mashable

Cheers!

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Email Viewing Habits

Just came across this interesting infograph, made by Litmus, a company that tracks and tests email campaigns. The comparison is from July 2010 to July 2011. According to Litmus, use of mobile devices to read email is cutting into Webmail severely. Opens in mobile devices have jumped from 7% to 15% in one year. Desktop opens dropped from 55% to 53%, and Webmail dropped from 38% to 32%. The rest you can check out for yourselves in the graph. 

Email-client-market-stats-1000